Tag Archives: INdiana

DemandJump Acquires Marketing Firm – Inside INdiana Business

DemandJump Acquires Marketing Firm – Inside INdiana Business

DemandJump is an Indy-based marketing software company. Indianapolis-based marketing software company DemandJump says it has acquired Metonymy Media, a marketing agency in Indy. Terms of the deal were not disclosed. Metonymy is a content creator for marketers in the B2B and B2C space. DemandJump’s technology helps boost search engine optimization results and shows marketers new sources of revenue and online growth. “Our team has used every SEO tool out there… Source link

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Plain Language and the Web – Inside INdiana Business

Plain Language and the Web – Inside INdiana Business

In addition, as more people use virtual assistants such as Alexa and Siri, your copy needs to be optimized for voice search. I’ve seen predictions that more than half of web searches will be made by voice within the next couple of years, so it’s important your pages be set up in ways that work well with voice searches. One of the most important is having copy that sounds normal and conversational. People may type odd phrases into Google, but when they have a question for Siri, they speak… Source link

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