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Having a degree in Computer Science with a minor in Business Marketing, Michael Borgelt is the face of digital marketing in today’s age and time. Soon after graduation, Michael joined a company as an administrator and programmer but moved to the marketing department because that’s what he wanted to do in life. It was there that he got the opportunity to experiment, and that’s how he entered the world of Search Engine Optimization (SEO). This was the time when SEO was not even a… Source link

People outside of the world of marketing rarely know what SEO is or what the initialism even stands for. Within the industry, it’s a familiar term to all formidable marketers. Far less is SEO – search engine optimization – actually understood, though.  First, it’s important to understand that, while SEO stands for search engine optimization, it is also often used interchangeably to describe the people who do SEO (a.k.a., SEO… Source link

Digital marketing is among the most effective ways to increase awareness and reach out to more potential clients. While digital marketing for law firms needs to encompass website optimization, social media, digital advertising, email marketing, search engine optimization, and more, it can be overwhelming trying to come to grips with all of them simultaneously. Some pointers on the tactics that have the most chances of success for law firms embracing digital marketing for the first… Source link

The year 2021 is fast drawing its curtains. Businesses are fast closing end-of-the-year deals and are applying finishing touches to their calendar for 2022. If you’ve not finished setting up your brand or business calendar for 2022, you might as well get started. With the advent of the Covid-19 pandemic, businesses worldwide had to shut down and devise means to work online and from home. This means that your business can’t afford to remain offline, now is the time to launch full-scale… Source link

Edgy Labs delivers complex SEO strategy and implementation, adding data intelligence capabilities to understand and review content relevance to search engines, delivering greater visibility and higher rankings SÃO PAULO, Nov. 4, 2021 /PRNewswire/ — Compasso, a global digital innovation company, announces the acquisition of Edgy Labs, a US-based company… Source link

Edgy Labs delivers complex SEO strategy and implementation, adding data intelligence capabilities to understand and review content relevance to search engines, delivering greater visibility and higher rankings SÃO PAULO, Nov. 4, 2021 /PRNewswire/ — Compasso, a global digital innovation company, announces the acquisition of Edgy Labs, a US-based company specializing in Search Engine Optimization for large and complex enterprise content environments. This acquisition will complement… Source link

While social media is a powerful tool in establishing a strong online presence, it’s also just one out of the many that you can implement in the digital space. As all roads lead to digital in business and beyond in today’s environment, it is crucial for you to learn and eventually, master other digital marketing tools at your disposal to help promote the online journey of your business. “For businesses, it’s important that they capture the attention of consumers where… Source link

Most people who don’t know your website’s direct URL will search for your name, real estate agents or homes for sale in your area in order to find the information they seek. If you want to show up in the search results for these people, you have to optimize your website for search engines. This is known as search engine optimization, or SEO.Build the Right Link Building the right link can be difficult due to the complex algorithms search engines have in place to determine which… Source link