Asad Kausar is CEO at Dabaran, a premier Chicago-based SEO agency helping businesses grow their online presence and expand their audience. getty The world of search engine optimization (SEO) is filled with terms that might not make much sense to the average person. But if you want to be a successful marketer in 2023, it’s important to understand these terms and how to use them to generate more traffic to your website. Here are some of the top SEO terms marketers should learn.
Read More »For The Love Of Data: Where Content Marketers Are Going Wrong
Is data the underdog of the content world? For The Drum’s Content Marketing Deep Dive, Hallam’s Siobhan Congreve defends the lost art of data-led content with a human touch. From the dawn of search engine optimization (SEO) and the first use of the phrase ‘content is king’, data has sat at the heart of every content marketer’s agenda. Many of us have been around long enough to remember the days of keyword stuffing and simply reporting on page views and session durations. It didn’t… Source link
Read More »Ross Kernez Is Carving Successful Marketing Paths For Digital Marketers Through SEO Meetup
If you’re wondering who Ross Kernez is, or if you’re thinking about joining SEO Meetup, you’re probably curious about what SEO is, and how it is going to become a tantamount step for your journey in becoming an online marketer. SEO is an acronym for search engine optimization. It is a process for improving your site to increase the quality or quantity of its traffic through search engines. When users search for certain keywords or look up phrases and subjects… Source link
Read More »How black hat marketers abuse Google’s rules vs toxic backlinks
MANILA, Philippines – When online, you’ve probably encountered text or images on web pages which allow you to navigate to other web pages. They’re called hyperlinks. Hyperlinks tell the user, or other web applications, that more information or data about the subject matter can be found on the other page or online address. The more useful information a page has about a particular subject matter, the more chances it gets to be read and receive more links. Among… Source link
Read More »The 6 Biggest Mistakes Made By Newbie Digital Marketers
Digital marketing is an ever-changing world, with new platforms and algorithms constantly shifting the goal posts. Tom Welbourne, founder and director at agency The Good Marketer, tells us how to avoid rookie mistakes. The constantly-shifting digital marketing landscape is exciting and full of opportunities. But this presents room to make costly mistakes, from underestimating the importance of search engine optimization (SEO) to lacking clarity about social media marketing goals. Gaps in your… Source link
Read More »Lean Hippo Marketers Completes 10 Years In The Digital Marketing Domain
Lean Hippo Marketers, a leading digital marketing agency, completes a decade in the industry. The boutique firm works with only selected clients at a time to create a tailormade strategy and has garnered expertise with each project it undertook. Today, Lean Hippo provides its clients with end-to-end marketing solutions including Social Media Marketing, Search Engine Marketing, Search Engine Optimization, Web & Mobile Development, Creative Design, Video Production, and Influencer… Source link
Read More »Digital Marketers: Got Purpose? | Schieber Research
I recently attended DigiMarCon East 2022, where I was invited to speak about Consumer-to-Consumer commerce and the implications for digital marketers. The conference was dedicated to digital marketing and naturally, some of the content and exhibitors pertained to themes like growth strategies, SEO, new tools and platforms like NFT, blockchain and the Metaverse, social media, cookies, etc. However, one surprising key theme I noted at the conference was the “Purpose” conversation…. Source link
Read More »The Best Fiverr Services for Marketers to Take Advantage of in 2022
The editors at Solutions Review have compiled this list to spotlight some of the best Fiverr services for marketers to consider using right now. Fiverr’s Digital Marketing Services can help organizations make the most of their data with the help of professional sellers and freelancers. The site includes sellers with various skills for search engine optimization (SEO), social media marketing, content creation, and more. With the help of Fiverr professional sellers, businesses can… Source link
Read More »Here is why marketers need to remember that brand is their secret SEO weapon
Kieran Reed, senior marketing manager at Australian-indie agency Alpha Digital says it is time for marketers to invest in brand above all else, to get the optimum results in SEO (search engine optimization). SEO has always been about the position. Ranking one on page one of Google when someone types your keywords is the ultimate. A grail that soon became the only request and almost expectation from marketers. However, the world, along with search, has changed a lot in the past 18-24 months.
Read More »3 Ways Digital Marketers Can Leverage AI for SEO Success
Artificial intelligence is helping SEOs tackle some of the industry’s biggest challenges, and every digital marketer should be considering how AI can help them accomplish high-volume and data-intensive tasks. The reality is that this will become even more essential to doing search-engine optimization effectively and at scale. Here is a breakdown of how AI is being used to optimize SEO workflows — and how digital marketers can use AI to stay competitive in search. What Does AI… Source link
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