Tag Archives: Outdated

When search engine optimization (SEO) was a new discipline, companies could toss up a piece of content, such as a blog post, that included word-for-word keywords and reap the benefits. As Google’s algorithm evolved and competitors began their own SEO efforts, companies then needed to tweak strategies, but they could still hire someone to churn out some cheap, keyword-laden content to score SEO wins. They could still post guest-written content without reviewing it for quality; they could… Source link

Ready to refresh your blog content? Update articles by checking for accuracy, doing keyword … [+] research, adding valuable information, and updating visuals. getty Having a business blog (and regularly publishing on it) is all the rage. A whopping 86% of content marketers are doing it. For those of you who aren’t doing it, it’s never too late to start. And for those of you who are blogging, it may be time to update some of your older, outdated articles. After all, who… Source link