We wanted to provide some of our takeaways after reading the article; see them below. I didn’t read the article; what is it about? Well, to put it simply, Google is looking to expand the question and answer portion of their tools. They are doing this by adding it to the Google Maps section. This will allow searchers to ask questions and see answers right on the Google Maps screen. Previously the service was available on search directly. Why does it matter? Well, first things first, the question… Source link
Read More »SEO Question: Is Backlinking Dead?
For many years, a key search engine optimization strategy was to garner as many backlinks as possible pointing to your content. However, over time, unsavory SEO practices led search engines such as Google to penalize “unnatural links” and to increasingly turn to other signals to assess content quality. Does that mean backlinking is now dead? Not at all, according to a recent infographic (below) from DirJournal. The piece explores why link signals still matter for search… Source link
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