NicoElNino/iStock via Getty Images A Quick Take On SEMrush SEMrush Holdings, Inc. (NYSE:SEMR) went public in March 2021, raising $140 million in gross proceeds from an IPO that priced at $14.00 per share. The firm operates an SaaS platform business that enables businesses to execute and manage their online marketing efforts. Given the uncertainties in the current economic environment and management’s stated expectation to “maintain the higher levels of spending” into 2022, my outlook is… Source link
Read More »3 Ways to Drive More Organic Search Traffic Without Spending a Fortune
August 24, 2021 7 min read Opinions expressed by Entrepreneur contributors are their own. According to a Brightedge study from 2019, 53% of trackable web traffic stems from organic search results. Compare that to only 15% for paid search traffic, and you begin to see why search-engine optimization (SEO) is so important. SEO isn’t just a traffic driver though. The… Source link
Read More »Digital Marketing Ads Spending Analysis: Google Reports 2021 Q2 Earnings, YouTube Ad Revenue Up 83% From Previous Year
Exults Digital Marketing The online marketing experts at Exults offer insight on Google’s Q2 2021 earnings report and its impact on the growth of digital advertising. The display ads market continues to see growth due to its consistent effectiveness, and so there has never been a better time to utilize sponsored search.” — Zach Hoffman, CEO of Exults Digital Marketing FORT LAUDERDALE, FLORIDA, USA, July 28, 2021 /EINPresswire.com/ –… Source link
Read More »Use Featured Snippets for Best SEO Results Without Spending Much
SEO or search engine optimization is experiencing changes in recent times. If you want to perform well in the highly competitive market, you have to use innovative ideas like featured snippets. (Newswire.net — July 27, 2021) — SEO or search engine optimization is experiencing changes in recent times. Practitioners of different industries are also experiencing the same. There is a profound change in the approach of search engine optimization experts. If you throw a look… Source link
Read More »