With a trained representative focused on building relationships with prescribers in the community, pharmacies have the opportunity to significantly expand how they do business. Adding a team member who is trained and focused on sales and marketing has the potential to pay dividends, explained Nicolette Mathey, PharmD, owner of Palm Harbor Pharmacy, during a presentation at the National Community Pharmacists Association 2022 Annual Convention. Specifically, by detailing and following up with… Source link
Read More »Having a Marketing Representative on Staff Can Change How a Pharmacy Operates
