Tag Archives: Transparent

Why agencies must be transparent with clients

Why agencies must be transparent with clients

Years ago, I was a legal assistant for a criminal defense law firm when my boss assigned me a new task – learning SEO.  I asked him what SEO meant, and he responded, “Search engine optimization. I don’t trust the people I’m working with anymore and need you to learn it.”  As I began to learn and discuss my findings with him, he explained that his website had disappeared entirely from Google’s SERPs.  The company he had been paying… Source link

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Google Is Adamantly Refusing To Be Fully Transparent About Its SEO Requirements For Websites, And A Lot Of Pro SEOs Agree With The Idea / Digital Information World

Google Is Adamantly Refusing To Be Fully Transparent About Its SEO Requirements For Websites, And A Lot Of Pro SEOs Agree With The Idea / Digital Information World

Google is of the opinion that if it operated Search with complete unabated transparency, the end result would be a massive dip in search result quality. It turns out that many SEO experts agree with the company’s sentiments as well. Google’s been rather adamant about refusing to elaborate upon its exact search engine optimization guidelines, choosing to operate of its own uninterrupted volition. Ultimately, the tech giant doesn’t really catch a lot of flak for it either. Google Search is… Source link

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