Tag Archives: Zacharias

How Jon Zacharias’ SEO ‘obsession’ created online success

Though he started his career with a law degree, GR0 cofounder Jon Zacharias found himself being pulled in a different direction when he learned about search engine optimization and quickly saw an e-commerce marketing opportunity others ignored.  Zacharias attended the California Western School of Law in San Diego while working a job on the side to pay for his education. It was there that he realized his true calling was SEO.  “I have a law degree, and when I was in law school, I was working… Source link

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Jon Zacharias Talks SERP Features That Marketers Should Target

Two SERP features Zacharias describes as highly impactful for increasing brand visibility are Google’s My Business Profile and properly tagging products so they show up in Google’s Shopping Results feature. Despite the impact of COVID-19, small businesses with a brick-and-mortar presence remain highly sought after by consumers willing to pay a premium for personal touches that are unavailable at larger retailers. The My Business Profile takes mere minutes to properly fill out and doing so… Source link

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Jon Zacharias Releases Guide on How to Gauge Return on Investment in SEO

LOS ANGELES, Jan. 26, 2021 /PRNewswire/ — Entrepreneur and digital marketing expert, Jon Zacharias, recently authored a guide on his blog site detailing how businesses employing search engine optimization (SEO) can gauge their return on investment. As a leader and co-founder of GR0, one of the fastest growing digital marketing agencies in the country, Zacharias is acutely aware that return on investment for SEO marketing can sometimes seem nebulous to clients without the proper frame of… Source link

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