Confessions of a professional clickbait writer

Confessions of a professional clickbait writer

I had no clue what SEO was when I was hired by a Silicon Valley health startup in 2018. But it wasn’t long before I understood the value of ranking higher in search engines.

Approximately 75 percent of clicks go to the top three results on search engines. To put that into context, I run a college-student tips website with one of the top-ranking articles…


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