Search engine optimization is not always complicated or expensive. Many tasks are doable in-house using free tools that analyze aspects of your site to help fix problems or errors. I’ll address five of those tools in this post. Free DIY SEO Tools Google Search Console provides an unbelievable amount of insights (and reports) into your site’s health and performance, including: Rankings and traffic-driving search queries, Page load times and user-friendliness, Declines in… Source link

NicoElNino/iStock via Getty Images A Quick Take On SEMrush SEMrush Holdings, Inc. (NYSE:SEMR) went public in March 2021, raising $140 million in gross proceeds from an IPO that priced at $14.00 per share. The firm operates an SaaS platform business that enables businesses to execute and manage their online marketing efforts. Given the uncertainties in the current economic environment and management’s stated expectation to “maintain the higher levels of spending” into 2022, my outlook is… Source link

I like to say that content is the food that Google eats. Usually that takes the form of articles you publish on your website. Without content to read, Google’s algorithm can’t understand what your website is about, and there’s nothing for it to index and display on search results pages. Furthermore, the quality of your content plays a major role in the success of your search engine optimization strategy. Creating content can present a major challenge when you’re getting started in… Source link

Liz Seang KPS3 announces Liz Seang as search and digital media specialist.Seang will work closely with search and digital media directors and account managers to execute strategies and manage SEO and SEM efforts across agency accounts.Prior to KPS3, Seang was a search engine… Source link

The Competitive Research Suite surfaces top search competitors and pinpoints strategic keyword and content opportunities to help outrank them. SEATTLE, May 4, 2022 /PRNewswire/ — Moz, a leader in search engine optimization technology, today announced the launch of its Competitive Research Suite with Keyword Gap, a new tool that surfaces competitors’ top keywords and pieces of content. The tool works alongside the previously-announced True Competitor tool and is now out of beta. Cut… Source link

PageTraffic, a leading digital marketing company, has released a list of the best SEO tools. Search engine optimization, or “SEO” for short, is a critical aspect of online marketing that can make or break your website. It’s no secret that the higher you rank in search engine results pages (SERPs), the more traffic you’ll receive to your site. To help you succeed on your SEO journey, PageTraffic has compiled a list of top 15 favorite SEO tools. These tools will help you analyze… Source link

PURCHASE, N.Y., May 3, 2022 /PRNewswire/ — Townsquare Media, Inc. (NYSE: TSQ) (“Townsquare,” or the “Company”) announced today that Bill Wilson, Chief Executive Officer, and Stuart Rosenstein, Chief Financial Officer, will participate in two upcoming investor conferences. Townsquare Media, Inc. Sidoti’s Virtual Investor ConferenceManagement will participate in the Sidoti Virtual Investor Conference on Wednesday, May 11, 2022 and Thursday, May 12, 2022. Management’s presentation is scheduled… Source link

More than the majority of the restaurants in the Bay Area will more likely fail their first year, and nearly 80% of the restaurants in the Bay Area will fail in their fifth year of running their business, according to search engine optimization (SEO) content marketing writer Joshua Weatherwax. There are many reasons why restaurant businesses are more likely to fail; details include the location, employment, and increased prices. There are other factors along with this, such as employment… Source link

Data shows that strong early SEO and digital marketing drives customers to order directly from retailers’ websites and proprietary apps. By Emily Boes | May 3, 2022 In an attempt to understand the importance of search engine optimization (SEO) and digital marketing, particularly when launching a new proprietary online ordering and delivery service, Vroom Delivery ran a study across hundreds of delivery stores around the U.S. The study showed that in the first three month of launching a… Source link

ORM market to grow by 100 percent by 2029 SARASOTA, FL / ACCESSWIRE / May 3, 2022 / Public figures, business owners, and others concerned with the way they’re viewed by the public are beginning to understand the importance of online reputation management (ORM), sometimes through bitter experience and loss of revenue. Choosing to optimize search engine results (SEO) is important but how do they deal with the results of the search, especially if those results are negative? There is no… Source link