Before the advent of search engine optimization, newspaper headlines leaned heavily on puns, which accounts for my vestigial admiration for “FeBREWary.”
Devised as a month-long celebration of beer in all its permutations, this year marks the sixth in the collaboration between Visit Santa Rosa and a bevy of local breweries. This includes the issuing of a “Santa Rosa Beer Passport”—a promotional effort that literally puts an official stamp on ye olde pub crawl.
This is how it…
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