Sure, you know about search engine optimization – increasing your site’s ranking in search engines. You might not be an expert, but you have a good understanding of the basics: title tags, clean URLs, text-based design and so on.
Even if you’re more of an expert than most, it’s often what you don’t know about SEO that will hurt you. Many webmasters found this out the hard way in 2011, when Google’s Panda update was released.
Many of these same webmasters were hit again little…
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