Is Google’s ‘Site Diversity’ Policy Hammering Your Bank’s Website?

Let’s get one thing straight: Google is not a democracy.

In fact, it is fair to say that it has, in a bit over 20 years, become a major societal force that operates as it deems best with little opportunity for commentary on specific movements.

“Nobody governs Google,” says Michael Bertini. “They are in total control.” Bertini is Senior Director, iQuanti, and a veteran SEO expert who writes frequently for The Financial…