MultiBrief: Infographic: The importance of links

Most people who use the internet regularly do not understand the impact links have on their search results. When it comes to Google, nearly half of all searches have a local intent.

According to a study conducted by Moz, the highest ranking factor for local searches is link signals. Link signals and building a link profile are the most effective way to improve search engine optimization.

However, not all links are helpful, and it is critical to understand how to comply…


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