Tag Archives: guidelines

3 SEO Guidelines Every Local Business Must Practice | The Savvy Student

Small businesses must make marketing one of their top priorities. Marketing practices have evolved considerably over the last quarter of a century. Many companies used to rely almost entirely on word-of-mouth to reach new customers. While word of mouth is still important, they must also utilize digital marketing to expand their reach. Search engine optimization… Source link

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Google’s newest guidelines stress quality content

Steven Clayton, CEO and founder of NetBlaze Search engine optimization (SEO), as businesses have come to know it, is dead. It essentially dies and is reinvented several times a year, along with Google’s significant algorithm changes. The May 2020 Core Update, which gives more weight to Google’s Expertise, Authoritativeness, and Trustworthiness (E-A-T) principles, was the latest disruptor to SEO. According to Google, core updates are defined as “significant and broad changes… Source link

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