A Google research paper named Generative Models are Unsupervised Predictors of Page Quality paints a negative connotation of SEO practices. It has a section named “attempts at search engine optimization (SEO)” which says, “documents that attempt to perform SEO tend to be flagged as very low quality.” This paper was first highlighted by Roger Monti who asked if this research paper is what the helpful content update is all about. I do think Roger is right here, it does seem like, at… Source link
Read More »Citing Competition Campaign, Shanghai Judge Says Hiding Negative Search Results Is Illegal
A Shanghai court proclaimed it is illegal to bury negative results on search engines, in a ruling that could have implications for reputation management firms and search engine optimization (SEO) services. The claim, made as part of a ruling by Judge Wang Fei of the Shanghai Changning District People’s Court in a contract dispute involving SEO services, said suppressing search results violates Chinese consumer laws. The facts of the case were published by the court on Tuesday. A… Source link
Read More »Firm ordered to refund part of service fee over ‘negative suppression’
A network technology company was ordered to refund part of its service fee, amounting to 30,500 yuan (US$4,718), due to illegal content relating to “negative suppression” in its service contract, the Changning District’s People’s Court announced on Wednesday. “Negative suppression” refers to disrupting fair competition, according to the judge. The company, in the name of providing “search engine optimization” services,… Source link
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