The Pitch: Advertising and marketing news for 10.11.22

The Pitch: Advertising and marketing news for 10.11.22

Welcome to Virginia from Virginia Tourism on Vimeo.

Poolhouse produced a tourism video for Virginia Tourism Corp. Called “Welcome to Virginia,” the 60-second video features Gov. Glenn Youngkin, who worked with Poolhouse on political ads in his election campaign. Poolhouse was paid $268,600 from the state agency for the work, the Times-Dispatch reported.

Padilla was hired by Richmond Region Tourism to create an integrated marketing campaign. The campaign will be funded with American…


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