When you research any topic using your search engine of choice, the chances are you won’t look beyond the first page of results. Getting to the top of Google – the most used search engine in the world – requires being able to speak Google’s language.
Talking to Google isn’t easy. Many other sites cover the same ground as yours, and standing out is a real challenge.
That’s where SEO (search engine optimization) comes in. There are two parts to any SEO strategy: off-page and…
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