Customers are relying on web searches, but some lawyers aren’t prioritizing SEO and social media marketing

Customers are relying on web searches, but some lawyers aren’t prioritizing SEO and social media marketing

Business of Law

Customers are relying on web searches, but some lawyers aren’t prioritizing SEO and social media marketing

Photo illustration by Sarah Wadford/Shutterstock.

Michelle Creeden, the practice administrator for National Legal Center, a law firm in Candia, New Hampshire, always relied on business referrals rather than advertisements.

It had never been a…


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