The Power of Hashtags in Social Media

Although hashtags were first used on Twitter back in 2007, they soon became a social media phenomenon, being integrated into most platforms like Facebook, Instagram, Pinterest, Linkedin, etc. 

By TOMAS McKENNIE

So what exactly are hashtags, and how can your business benefit from them? Well, let’s go ahead and take a look. 

What are Hashtags? 

Put simply, hashtags are the “#” symbols followed by a string of words. As you’ve probably seen, hashtags are placed in almost every social…


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