Search engine optimization (SEO) is not just for law firm websites. It can also be used for YouTube videos. Paying attention to video SEO can boost a law firm’s online presence.
The key factors to pay attention to when dealing with video SEO are keywords, SEO-friendly titles, optimized video descriptions, tags, captions, thumbnails and consistent on-brand closes. When tracking a video’s success, focus on audience watch time and audience retention. As you develop new…
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