Getting prime placement in the search engine results pages (SERPs) can bring tons of traffic to your site, expand your reach, and increase sales. Unfortunately, such placement comes with tons of work if you take the organic SEO (search engine optimization) route. What is an easier option to get eyes on your URLs and content? Paid search, and we will discuss what it is, how it differs from organic search, and how it can help you in this search engine optimization tutorial.
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