Did you ever play Tetris? If so, you probably remember how there was no real way to “beat” the game. It basically just got faster and faster with every level.
In some ways, search engine optimization (SEO) is the same.
Not in that it has a catchy 8-bit soundtrack or that it rewrites your dreams, but in that, it never ends.
There’s no point at which you can sit back and relax, content that your site is at the top of search engine results pages (SERPs) once and for all.
Sure, you might…
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