As SEO changes, so do the tools that serve practitioners

Search engine optimization remains the stalwart mainstay of digital marketing, with search driving around 50% of website traffic on average, according to an analysis of SimilarWeb data by Growth Badger. The average top blog, the company found, “gets 66.47% of its traffic from search, of which 99.77% is organic and only 0.23% is paid.”

But the practice of SEO has become more complex and it involves more considerations than SEOs enjoyed in the “ten blue links”…


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