Steven Clayton, CEO and founder of NetBlaze
Search engine optimization (SEO), as businesses have come to know it, is dead. It essentially dies and is reinvented several times a year, along with Google’s significant algorithm changes.
The May 2020 Core Update, which gives more weight to Google’s Expertise, Authoritativeness, and Trustworthiness (E-A-T) principles, was the latest disruptor to SEO.
According to Google, core updates are defined as “significant and broad changes…
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