Search Engine Optimization (SEO) often has a reputation for being a cheap marketing strategy, but high-value work can require substantial investment. Dave Colgate of agency Vertical Leap looks at how to invest properly.
Unsure how much you need to spend on search engine optimization (SEO)? Let’s look at how to set the right budget, considering how much other companies are spending; the factors you need to budget for; and the minimum recommended spend for small businesses just starting out…
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