SEO: Think Quality, Not Rankings

People often ask me how to improve their SEO (Search Engine Optimization). They are bombarded with phony SEO spam emails and calls from companies promising to make them number one, although these companies don’t even know what the company wants to be ranked for in the first place!

My answer is typically the same: Put quality, relevant content out there as often as you can. Search engines are looking for the best answers to people’s search queries. So it is only logical that you should put…


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