The thing you learn about owning a small business is that there is always something else you should be doing. It might be focusing on business development tasks, writing an employee handbook, or updating your year-to-date revenue actuals to forecast. But, there is always something that stays on the to-do list month after month and never really gets checked.
For many local professional services businesses, that something is local Search Engine Optimization. I totally get it. Unfortunately, SEO…
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