Why SEO is the most sustainable way for law firms to acquire new clients

The 2020 State of U.S Small Law Firms report by Thomson Reuters, brings into focus, yet again, the challenge that law firms face with that all-important aspect of running or growing a business: Acquiring new customers.

Although the report speaks of several challenges that small law firms face, of particular challenge is “acquiring new client business,” which 26% of respondents rated as a significant challenge while a further 50% said it was a moderate challenge for their practice.

This…