Podcasts have gone mainstream. As of March 2020, 37 percent of Americans over the age of 12 — around 104 million people — listen to at least one podcast per month according to Edison Research. But podcasts are often poorly optimized for search engines.
Drive more organic search traffic to your podcast with these 10 tips.
10 SEO Tips for Podcasts
1. Obsess over the message, not the equipment. The value of a podcast’s content is paramount. Absent value, it doesn’t…